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People-Centered. Great Place To Work.
Are you looking for the opportunity to work in a Senior Content Marketing Specialist role to digitally transform manufacturing industries in an environment where you will have an immediate impact? Look no further.
SCW.AI by Supply Chain Wizard is a fast-growing technology startup that achieved great product market fit with its Digital Factory platform, has stellar reference customers in the pharmaceutical manufacturing industry; and we are looking for a Senior Content Marketing Specialist team member after recently closing on a strong Series A fundraising with prestigious investors. This funding enables SCW.AI to further accelerate the innovation of software and IoT products.
At SCW.AI we are building the next generation digital factory platform for self-driving supply chains. SCW.AI brings Speed, Simplicity and Scalability in Digital Factory Transformation.
The Role
As a Senior Content Marketing Specialist, you will play a crucial role in developing and executing our content marketing strategy. You will be responsible for creating high-quality, informative, and engaging content across various channels, including blog posts, whitepapers, case studies, social media, email campaigns, and website copy. Your goal will be to drive brand awareness, position our company as a thought leader, and generate qualified leads.
We are looking for an energetic and creative Senior Content Marketing Specialist, who will:
- Collaborate with cross-functional teams, including marketing, product management, and sales, to understand target audience and key messaging.
- Conduct thorough research on industry trends, target audience preferences, and competitors to develop content strategies.
- Create compelling, SEO-friendly content that aligns with our brand voice and resonates with our target audience.
- Develop a content calendar and manage content production from ideation to publication.
- Optimize content for lead generation and SEO purposes, including keyword research and on-page optimization.
- Monitor content performance metrics and use data-driven insights to refine content strategy and improve engagement.
- Stay up to date with industry trends, best practices, and emerging content formats to continuously enhance our content marketing efforts.
- Collaborate with design and marketing teams to create visually appealing content assets, such as infographics, videos, and eBooks.
Desired Skills and Experiences
The ideal candidate will possess the following attributes:
- Bachelor's degree in marketing, communications, journalism, or a related field.
- Minimum 5 years of proven work experience as a Content Marketing Specialist, preferably in the SaaS industry.
- Exceptional written and verbal communication skills in English, with a keen eye for detail and a passion for storytelling.
- Strong understanding of content marketing principles, SEO, and lead generation.
- Experience with data analysis and using analytics platforms to track content performance.
- Familiarity with social media platforms and their respective best practices.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- Familiarity with SEO Tools.
- Knowledge of the Pharmaceutical (Manufacturing) Industry is a plus.
What do we offer?
- Welcome Pack
- International work environment and international customer projects
- Competitive Dollar-indexed Salary
- Your annual leave entitlement starts from your 1st month and it contains 15 days off in a year
- Opportunity to improve your soft and technical skills
- Chance of self-development at global trend and latest technologies
- Wizard Academy (internal & external education center)
- Additional self-education budget for each team member
- Happy Fridays (Concept Hours)
- Relocation Support
- Food Voucher
- HUG (Help-Us-Grow Employee Referral Program)
- Target Oriented Bonus Systems
- Transportation Support
- ''Woman Power Day ''1 day off per month for their private days
- Private Health Insurance
About Us
SCW.AI by Supply Chain Wizard, a two-time Inc. 5000 honoree and a Gartner Cool Vendor in Supply Chain Execution Technologies, is an innovative Software-as-a-Service (SaaS) firm and a global leader specializing in digital factory and digital supply chain solutions. SCW partners with manufacturers in designing, developing and implementing scalable digital solutions using state-of-the-art technologies such as IoT, Artificial Intelligence and Machine Learning through its cloud platform to enable end-to-end digital supply chain transformations in life sciences, pharmaceutical and consumer goods industries. SCW.AI is dedicated to adding sustainable value through data-driven decision-making from shopfloors to executive boardrooms.
In November 2022, SCW.AI raised a $10M Series A venture funding round led by Atlanta-based venture capital firm, Panoramic Ventures. Among other investors participating in the round are Sabanci Ventures (Corporate Venture Capital arm of Sabanci Holding) and Birthing of Giants (14 of the CEO members of the preeminent Leadership Fellowship Program, including legendary serial entrepreneur).
The diversity of investors who took part in this round including venture capital, private equity, strategic, corporate and angel investors demonstrates a strong support for SCW.AI's vision in helping manufacturers achieve fully digital, highly automated and self-driving factories, which will enable the long-term objective of developing self-learning and self-driving supply chains.
This funding enables SCW.AI to further accelerate software product innovation, expand its global presence and invest in sales, marketing & partnership initiatives. SCW.AI will continue to invest in innovation and build on its platform strategy to provide manufacturers with the right visibility, productivity and decision support tools for accelerating their digital transformation programs.
In 2022, SCW.AI by Supply Chain Wizard has been Certified™ Great Place to Work® and named on the list of “Top 10 Best Workplaces in Information Technology - Turkey 2022”. This is the Great Place to Work to grow your career.
Learn more about us at https://scw.ai
